What makes Croatia recognizable in the world today, apart from tourism, and what should the country be known for? What makes Croatia unique on the international market, and what potentially can? Who are the most famous Croats in the world? Are people or natural beauty Croatia’s trump card? How much is Croatia worth as a global brand? In which segments are we better or worse than other countries in the region? How Croatia can increase international influence and neutralize stereotypes from the past…
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