The final program of the 15th Weekend Media Festival was presented at a special party event at Johann Franck in Zagreb, which brought together numerous well-known faces from the domestic and regional marketing, media, communication and creative industries. Namely, the Weekend in Rovinj from September 22 to 25 brings exceptional world-renowned speakers, presents new trends and projects in the communication and creative world, opens up attractive topics and brings an exciting music program that includes a performance by the biggest regional star Konstrakta & Zemlja Gruva.
“Good entertainment, networking, socializing, and in-depth panel discussions which provide an inexhaustible source of inspiration are at the center of our vision of a good Weekend. This year we managed to outdo ourselves with the support of Adris Group, a partner and sponsor who has been with us from the very beginning. Together we designed a program that will undoubtedly remain in the memory of the visitors of this special edition of the Weekend for a long time to come. We are so proud that the Weekend has been around for 15 unforgettable years. This only goes to show how we manage to justify the high expectations of visitors from the entire region and present, as well as set, the latest trends in a range of industries,” emphasized Tomo Ricov, director of the Weekend Media Festival and the Pepermint agency.
This year’s Weekend program comprehensively follows current events and news from the marketing, communication, media, creative, sports, and IT industries, as well as psychology, gastronomy and economics, in order to present and set new trends. The Weekend certainly owes its longevity to the creative mix of numerous industries and competent experts from various fields.
This year, the Weekend celebrates its 15th anniversary with visitors from all over the region who come to listen to lectures by world-renowned names such as Ghada Wali, the youngest TED speaker from the MENA region and one of the most influential women in Egypt. Other notable guests include Fabio Seidl, Director of Global Creative Development at Meta; Yossi Melman, an Israeli journalist and publicist and a respected expert on espionage; and Michael Selden, co-founder of the innovative food tech start-up Finless Foods.
“The Weekend has become an institution. It’s a place of inspiration, education, socializing and deal-making held on the last summer weekend of the year in one of the most beautiful cities on the Adriatic. That is why the exceptional turnout of guests from Croatia and the entire region is not surprising. We are especially proud to be hosting the prestigious Golden Drum, one of the most important European marketing and advertising festivals which awards the year’s best creative achievements—usually held in the Slovenian town of Portorož. This co-branding will provide us with additional freshness and inspiration,” announced Božo Skoko, public relations expert from Millenium Promotions, which is a partner of the Festival.
At the Weekend.15 party in the heart of Zagreb, there were famous faces such as Nika Turković, Ida Prester, Mia Kovačić, Matija Cvek, Nika Iličić, Vuk Vuković and many others. Along with good vibes at the popular Zagreb club, the Weekend music program was also presented, which will feature a performance by Konstrakta & Zemlja Gruva. In addition to discovering the secret of Meghan Markle’s healthy hair, visitors will be treated to the musical hits of Vojko V. Furthermore, at the Before Midnight party, Marija Mirković (ex The Frajle) & Banda are also set to perform.
Darko Rundek and the Croatian Radio Television Jazz Orchestra, and Matija Cvek & The Funkensteins will ensure that the evening be forever remembered as a good time by the sea.
With unforgettable party moments, new experiences, speakers from all over the world and dynamic discussions, this year’s Weekend will also be marked by the Golden Drum international creative competition held for the first time in Croatia. In addition, visitors will find out the winner of the innovative FoodTech StartUp Competition organized by Maistra Hospitality Group, Infobip, and the Pepermint agency. The competition is conducted with the aim of finding new start-ups offering long-term and innovative solutions for a sustainable future.