WHAT?
WHERE?
Summer House Stage
WHEN?
Friday, 24/09 /
15:00h

Let’s talk about print!

Print is ALIVE and kicking

Due to the development of digital technologies, most communications have moved to digital channels. Print, as an old medium, is more recognizable today than ever and stands out from the forest of digital channels, making it unique. 

Did you know that 60% of people who get a flyer in their mailbox visit that web shop 44% of the time and check out their deals 49% of the time? Kantar’s 2019 IOPE Tracking

Nine out of ten people remember the brand after seeing a flyer in their mailbox. 2019 Study by Deutsche post

Why do celebrities (Drew Barrymore) start their own magazines and what is their target audience?

These topics and more will be discussed here—Let’s talk about Print!

PARTICIPANTS

Damir Ciglar
Imago/Ogilvy
CEO
Croatia
Andrea Marković Marasović
Niša
Director
Croatia
Sanja Pučec Mukavec
RadinPrint, Udruženje grafičko prerađivačke industrije HGK
CEO
Croatia
Slobodan Školnik
Emmezeta
President of the Board
Croatia
Marko Morić
Udruženje grafičko prerađivačke industrije, HGK
President
Croatia

MODERATOR

Željka Livaić
Print magazin
Croatia
SPONSOR

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